Job Description

Creative Services Manager

Hometown Soccer Holdings (HSH) is building locally rooted MLS NEXT Pro clubs, deeply connected to their communities and poised for long-term success. Across a growing portfolio, every campaign, matchday, product drop, and announcement generates daily creative demand that outside agencies are poorly suited to serve efficiently. The Creative Services Manager will bring high-volume creative production in-house, owning the assets, template systems, and creative workflow that keep every club on brand and moving quickly. Reporting to the Vice President of Marketing, this role will produce the social, paid, email, merchandise, matchday, and presentation creative that HSH and its clubs need day to day, and will build the campaign and club launch template systems local teams can populate themselves. The Creative Services Manager will own creative request intake, prioritization, and service levels across clubs and central functions, and will coordinate agencies and freelancers for overflow and specialized work. This is a builder's opportunity for a fast, versatile designer who thinks in systems rather than one-off files. The ideal candidate brings a strong multi-channel portfolio, demonstrated experience building template systems that other people actually used, and the discipline to work at volume without losing brand craft.

Responsibilities

Creative Production

• Own high-volume day-to-day creative production across all clubs and central functions
• Produce social graphics, paid media assets, email and website graphics, matchday and promotional creative
• Support merchandise graphics and product storytelling assets
• Build presentation decks and sponsorship mockups in support of Sponsorship and Ticket Sales needs
• Support club launch materials across every market ahead of the 2027 season

Template & Asset Systems

• Build campaign and club launch template systems local teams can populate themselves
• Maintain the asset library, naming conventions, and version control so assets are findable and current
• Execute and uphold brand guidelines across all daily creative output
• Keep club creative visually consistent with the portfolio brand without flattening local identity
• Reduce agency dependency for recurring production work and document what stays in-house versus what goes out

Creative Workflow & Request Management

• Own creative request intake, prioritization, and published service levels across clubs and central functions
• Maintain a production calendar visible to clubs and central stakeholders
• Coordinate agencies and freelancers for overflow and specialized work, including briefing and quality control
• Escalate capacity conflicts with options
• Feed performance learnings from Performance & Lifecycle Marketing back into creative direction

Club Enablement & Local Partnership

• Turn local asset requests around within published service levels
• Train local content contributors on template use, brand guardrails, and asset standards
• Capture market-specific inputs and content from clubs and route them into the asset library
• Support local content capture standards in partnership with Fan Engagement and Communications
• Own the creative segment of the recurring central/local operating cadence
• Additional duties as assigned.

Qualifications

• 5+ years of experience in graphic design, creative production, or creative operations.
• Strong portfolio spanning social, digital and paid media, email, and print.
• Expert command of Adobe Creative Suite including Photoshop, Illustrator, and InDesign, plus template systems in Figma or comparable tools.
• Demonstrated experience building template or design systems that other people used successfully.
• Experience managing a creative request queue with competing stakeholders and defending prioritization.
• Basic motion and video editing capability in After Effects, Premiere, or comparable tools.
• Ability to work at volume and speed without losing brand discipline.
• Experience in sports or live entertainment creative, or supporting multi-brand or multi-location organizations, is strongly preferred.

Equal Employment Opportunity

Hometown Soccer Holdings is an equal opportunity employer. We are committed to building a staff that reflects the communities our clubs play in. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, disability, veteran status, marital status, pregnancy, genetic information, or any other characteristic protected by applicable law. Reasonable accommodations are available at any point in the application or employment process.

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